THE COMPANY FILES

Media & lifestyle brands

Unwell

Unwell is the media and lifestyle brand founded by Alex Cooper, bringing a network of creator-led programmes together with screen production and consumer-facing products.

Explore the offering

A company built beyond one interview show

Unwell grew from the public platform associated with Cooper and Call Her Daddy. Its current website presents multiple shows and describes a wider media and lifestyle identity. Cooper's 2026 interview with YouTube explicitly discusses building a company with room for other creators and formats.

The brand is the primary company association used in her profile. A public catalogue and identifiable partnerships give the file a concrete focus beyond the reach of the founder's personal channels.

Programmes, production and products

SiriusXM announced a multi-year agreement with Cooper and the network in 2024. In 2026, YouTube's official blog described Unwell Productions' planned screen slate and Cooper's approach to matching a show with a platform. The website also presents merchandise and beverage activities. These offerings share a brand identity while involving different production and delivery requirements; announced projects are distinguished from completed releases.

WHAT THE BUSINESS OFFERS

The offering,
in working parts.

Podcast network

A catalogue of creator-led programmes with distinct hosts and recurring formats.

Screen development

Production activity spanning the screen formats discussed in the company's public announcements.

Lifestyle products

Brand merchandise and beverage activities presented through the Unwell ecosystem.

THE EVIDENCE BEHIND THE FILE

Sources & further reading

Company and creator descriptions are first-party accounts, checked against the linked public material. Founding relationships and current roles are distinguished where they differ.

Brand image: Unwell / official website.

Editorial source review: .

  1. iamunwell.com: I AM UNWELL
  2. blog.youtube: Behind the scenes: Alex Cooper's next era - YouTube Blog
  3. investor.siriusxm.com: SiriusXM Inks New Multi-Year Agreement with Alex Cooper, the World's Leading Female Podcaster; "Call Her Daddy" Finds a New Home :: Sirius XM Holdings Inc. (SIRI)
  4. unwellhydration.com: UNWELL BEVERAGES
Our editorial approach

THE PERSON & THE BUSINESS

The people
behind Unwell.

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