Chamberlain Coffee

A daily ritual became a product business

The company's first-person story connects Emma Chamberlain's interest in cafés and the coffee-making seen in her videos with the development of its first cold-brew singles. The initial format combined a familiar category with an emphasis on straightforward preparation at home.

The brand has since developed a recognizable product world that can reach people beyond the founder's personal audience. Its catalogue includes coffee, matcha and accessories, with individual products serving different preferences and preparation methods.

More than one way to encounter the brand

The official website supports direct ordering and helps people find products in stores. The company's café page also presents physical locations and a prepared-drink experience. These channels share the same brand identity while involving different work: packaged-product fulfillment, retail availability and in-person service. Current products and locations should be read through the business's own updated listings.